This year marks the 95th business anniversary of Berkshire Hathaway HomeServices, Blake REALTORS®, (formerly Prudential Manor Homes, REALTORS®), a company led by the Christiana family (www.bhhsblake.com). Every family has a story. Here is one that celebrates that business anniversary milestone.
Pamela D. Marinello has been a real estate sales associate with BHHS Blake, REALTORS® for 19 years. Pam is currently an Associate Broker in the Clifton Park office. She qualified for the 2016 Leading Edge Society, an award for ranking among the top 7% of network nationwide. She resides in Clifton Park.
She devotes her volunteer energy to Blue Star Mothers of America, Inc., a cause also supported by the Christiana family. Blue Star Mothers are women who have children serving in the military, guard or reserves or children who are veterans. Pam’s son is serving with the Army in Afghanistan.
Pam’s personal passion for supporting other military mothers and their children and for promoting patriotism makes her an active member of the Capital Region NY2 chapter, one of more than 200 chapters throughout the nation.
“BHHS Blake has been wonderful – particularly Jay Christiana – in supporting the fundraising done during the year by the Blue Star Mothers,” Pam said. For the holidays, Pam places a box in the corporate office for donations of items that are earmarked as part of care packages mailed to the troops. Pam’s chapter also raises cash donations for the postage needed to mail the packages overseas. “The care packages provide a little bit of love from home,” Pam said.
This year marks the 10th annual Blue Jean Ball, a casual gala hosted by the local Blue Star Mother’s chapter that was held on April 29, 2017 at the Joseph E. Zaloga Post 1520. The event featured dinner, dancing, silent auction, music and fun all for the good cause of supporting the troops.
“One of the MOST important aspects of working for BHHS Blake is that the Christiana family is so supportive and understanding,” Pam said. “Family is everything to them as it is to those working at BHHS. As the head of a family-run company, Jay has become a personal friend over the years. As I watch his family grow, it’s so rewarding to me that he cares about my family. He has a talent for technology that assists in my personal mission to raise funds for the Blue Star Mothers. I have helped other local community efforts for different causes, for an example a local child fighting a childhood illness, and Jay always steps up to help in any way he can. It’s one of the most endearing things a CEO can do.”
Pam’s work as a Blue Star Mother was profiled in the Saratoga Business Journal. See page 13 at this link: https://gallery.mailchimp.com/71033641dc5e0881c70da0a34/files/95af76a2-582e-4e68-84a7-fb764854ac19/SBJ5_2017_WebFile.pdf
Pauline Bartel, M.A., is President and Chief Creative Officer of Bartel Communications, Inc., an award-winning corporate communications consultancy. One of the company’s specialties is business anniversary marketing.
Bartel Communications created “The Bartel Years™” and “The Bartel Years 200™,” rosters of business anniversary symbols to inspire two centuries of business anniversary “sell”-abrations.
Through The Bartel Way™, an integrated marketing and public relations strategy, Bartel Communications uses business anniversaries as showcases for a company’s products and services. This engages customers, drives sales and transforms the anniversary into a “sell”-abration. For further information, visit www.paulinebartel.com/services/corporate-services/business-anniversary-consulting