-
Recent Posts
Archives
- January 2018
- November 2017
- August 2017
- July 2017
- June 2017
- April 2017
- January 2017
- September 2016
- August 2016
- July 2016
- June 2016
- February 2016
- January 2016
- December 2015
- November 2015
- October 2015
- September 2015
- August 2015
- June 2015
- May 2015
- March 2015
- February 2015
- January 2015
- December 2014
- November 2014
- October 2014
- September 2014
- August 2014
- July 2014
- June 2014
- May 2014
- April 2014
- March 2014
- February 2014
- January 2014
- December 2013
- July 2013
- May 2013
- April 2013
- February 2013
- December 2012
- November 2012
- October 2012
- September 2012
- August 2012
- July 2012
- June 2012
- May 2012
- April 2012
- March 2012
- February 2012
- January 2012
- December 2011
- November 2011
- October 2011
- September 2011
- August 2011
- July 2011
- June 2011
- May 2011
Categories
Links
Category Archives: Communication
74th Anniversary of Gone With the Wind’s Los Angeles’ Premiere
After its Atlanta premiere on December 15, 1939, the film Gone With the Wind blew into Los Angeles for its December 28 debut at the Fox Carthay Circle Theatre. This most glamorous premiere of all was held three days before … Continue reading
Holiday Inn Celebrates 60th Business Anniversary Using Number and Symbol
Some companies marking a milestone business anniversary use the anniversary number or the anniversary symbol in business anniversary promotional campaigns. Holiday Inn — the largest hotel chain in the world — is celebrating its 60th business anniversary in 2012 by using … Continue reading
Cartier Celebrates 165th Business Anniversary With an Odyssey
Established in Paris in 1847, iconic French jeweler and watchmaker Cartier (www.cartier.us/) celebrated its 165th business anniversary with a visual brand odyssey. The three-and-a-half minute commercial L’Odyssee de Cartier (http://www.odyssee-cartier.co.uk/#/film) is described by the brand as “a journey between dream … Continue reading
Counting My Blessings Includes My Clients
Today, in writing out my Thanksgiving grocery list, I remembered to include all the ingredients for the traditional roast turkey dinner I’ll serve when my guests gather to count our blessings. A month ago, in writing out my Thanksgiving card … Continue reading
Holy Communion! Church Goods Store Celebrates 90th Anniversary
William B. O’Connor Church Goods opened its doors in 1921 and has been providing a range of religious goods — from sacramental bread, vestments and candles to rosaries, missals and First Communion gifts — to Christian congregations and members of … Continue reading
IBM Selectric, You Were Just My Type: The Back Story
Seven years after the IBM Selectric’s debut, I was a high school Junior, taking a typing-for-business course. All the machines in our typing-lab classroom were gray, utilitarian behemoths until the day the IBM Selectric arrived. Like a tall, dark, handsome transfer … Continue reading
Posted in Communication
Tagged business anniversaries, business anniversary, company anniversary
Leave a comment
IBM Selectric Marks 50th Business Anniversary
The IBM Selectric reported for work in American offices 50 years ago on July 31, 1961. By the time it retired 25 years later, the Selectric had revolutionized office work and inspired many of the features of today’s word-processing computers: … Continue reading
“Play Ball”: The Stinker Pitch
The Stinker Pitch involves sending a media release containing no newsworthy content. Some business people confuse what’s new with what’s news. While teaching a building-a-buzz-for-your-business seminar, I asked participants to list company achievements that could be publicized. Mixed in with … Continue reading
“Play Ball”: The Knucklehead Pitch
I met Clueless Carl at a Chamber networking mixer. This small-business owner was vexed by the media’s inattention to his company. “My competitors are always in the papers, but they never write about me,” Carl grumbled. When I asked if … Continue reading
“Play Ball”: The Backstory
I’m a contributing writer for “Welcome to The Boardroom,” a business-section feature of the Ballston Journal. Once a month, I submit to the business editor an article in which I discuss an aspect of branding, marketing or public relations. A new … Continue reading